Dead Island’s Logo Not Ready for Prime Time

Looks like Deep Silver’s upcoming title Dead Island has created a stir with the ESRB and its logo might be a little too scary for some folks. More details, and a few more screen shots, after the jump.


Dead Island will not be a game for the kiddies. We all know this. Apparently their original logo wasn’t for the kiddies either, and they have had to make a minor change.

Original logo with the hanging man

Notice the guy hanging from the palm tree. Apparently he was the main culprit. The ESRB has decided that death by hanging isn’t appropriate for print ads, so a new logo has been born

No more hanging man but there is a zombie coming for you.

Zombies are less scarier than some dude haning in a tree we must assume.

About Dead Island

Dead Island, the upcoming gruesome zombie slasher by renowned developer Techland, combines first-person action with a heavy focus on melee combat, character development and customization of a vast array of weapons. All of these gameplay features are presented in a dark story inspired by classic zombie movies with a gritty and engrossing campaign that can be played with up to four players in co-op mode.

Set in an open world tropical island, hordes of different festering zombies await players around every corner while they embark on a variety of thrilling missions through the holiday resort. With firearms and ammunition being scarce the player must rely on utilizing found items as weapons for self-defense and fight off zombie hordes in intense melee combat. A diverse range of items can be collected and will later serve to transform the player’s ordinary makeshift weapons into serious instruments of destruction.

Dead Island will be released worldwide for consoles and Windows PC later this year.

Official website: